This is especially true of diverse communities we want our team to reflect the customers we serve. Many consumers want to do business with institutions they can relate to personally, which requires a diverse staff and management team. This reluctance may be due to misunderstanding what inclusion means for banking and how it improves all aspects of your operations.Īs part of PennCB’s leadership team, I think it’s essential to focus on diversity if you want to do great business. But even with those benefits, many banks have been slow to integrate diversity into their ranks. A study from Harvard Business Review found that diverse companies had a 19% higher innovation revenue. Having a diverse workforce means happier and healthier employees, customers feel more respected and managers have greater access to the talent and skillsets they need for their organizations to thrive.
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